Gracious God, grant us the serenity to accept the things we cannot change, the courage to change the things that we can, and the wisdom to know the difference ☩ in the name of the Father, Son, and Holy Spirit. Amen.
With nearly 70 million views, Simon Sinek’s TED Talk called “How Great Leaders Inspire Action” is one of the most widely viewed, discussed, and implemented leadership strategies. Using the examples of Apple, Martin Luther King, and the Wright brothers, he argues that “people don’t buy what you do; people buy why you do it.” In other words, if you don’t know your “why” it doesn’t matter how good the “how” or the “what” of your product, business, or plan is, it won’t flourish or captivate anyone.
